Athens Olympics: Business Takes Over!!!

This perhaps would set a new trend of sponsors controlling the lives of people...

Since Coca-Cola and McDonald happen to be the sponsors of Olymics, under the Clean Venue Policythe spectators cannot carry Pepsi or other competing products in the Olympics!!!

The news item reads:

"Strict regulations published by Athens 2004 last week dictate that spectators may be refused admission to events if they are carrying food or drinks made by companies that did not see fit to sponsor the games.

...sports fans... with a soft drink other than one made by Coca-Cola will be told to leave the banned refreshment at the gates or be shut out.

Staff will also be on the lookout for T-shirts, hats and bags displaying the unwelcome logos of non-sponsors. Stewards have been trained to detect people who may be wearing merchandise from the sponsors' rivals in the hope of catching the eyes of TV audiences."